1.3 A) A personal critical response to the film 'Despicable Me'

After conducting the research into other critics reviews on Despicable me I then had to write my own it was easy for me to get into it and I managed to develop my own personal style of writing.

Review on Despicable Me

On 15^th of October I had the amazing opportunity to go to the IMAX cinema to watch the newly released Despicable me. The IMAX is located along the South bank, which is the centre of Creative & Media activity. The IMAX was built by the BFI in 1999 after a generous donation from the Arts Council of England’s Lottery Fund. The building is a multi-storey glass enclosed cylinder situated in the middle of a roundabout designed by award winning architect Bryan Avery. The IMAX screen is more than 20 metres high (approximately the height of 5 double-decker buses), and 26 metres wide. It has 11,600- watt digital surround sound system so that the audience can be fully engrossed in the film.

The first thing I noticed about the IMAX was the enormity of it. And as I walked in I found that the interior was just as impressive as the exterior the inside was something that you would expect from a hotel not a cinema the carpet was plush, the decorations were sleek and sophisticated I particularly liked the fact that the stairs looked very classy as they were red carpet adding a sense of glamour to the cinema. Unlike other cinemas the lightening of the IMAX is very low – key, which instantly sets the scene for any movie and it, added an element of mystery that made you feel as if you were in a different world and gave off a mystical atmosphere. The IMAX even has a bar filled with a variety of drinks for the more indulgent of cinema – goers. The only thing that gave it away as being a cinema was the ticket bureau located near the entrance. The service offered by the IMAX was exceptional all the staff were friendly and helpful one member of staff in particular Charlie Brooks was so kind as to give us a tour of the Imax and tell us a bit more about the IMAX and the history of it’s construction.

Despicable me is a computer- generated 3D family comedy about a supervilian called Gru. Gru adopts 3 young girls in the hopes of using them to steal a shrink ray gun, essential for his evil scheme, from a rival supervilian named Vector. However, he soon begins to grow fond of the girls and realises that they is more to life than evil. This is the first CGI feature produced by universal.

The film has a star-studded cast of Steve Carell as Gru, Jason Segel as Vector, Will Arnett as Mr Perkins, Russell Brand as Dr Nefario, Julie Andrews as Gru’s mother, Miranda Cosgrove, Dana Gaier, and Elsie Fisher as Margo, Edith and Agnes.

My early ideals of this film were that it was going to be long and odious, even though I am a big fan of animated films I prefer the more traditional options of Cinderella and Snow White and Toy Story I also believed that the storyline would be childish and the jokes so immature that they would not make me laugh. However, my ideals were changed as soon as I began to watch the film not only was the quality amazing but the 3D computer animation was ingenious. It works by superimposing two images onto the same screen.  The 3D glasses work by restricting the light that reaches each eye thus creating the illusion of three- dimensional images. I enjoyed the film’s storyline, which was fun and believable and made me laugh at every moment. However, the only issue was that there were not a lot of things jumping out if the screen at me so I would not say that it is a 3D film. It would have been just as good as if it was a 2D film. No appeal would have been lost.